MARCELO PAPA CELEBRATES 40 YEARS OF MARQUES DE CASA CONCHA IN BRAZIL
October 17–21, winemaker Marcelo Papa traveled to Sao Paulo, Rio de Janeiro, and Florianópolis for a number of activities, including the celebration of the brand’s 40th anniversary.
As part of the events organized to celebrate Marques de Casa Concha’s 40th anniversary, Marcelo Papa traveled to Brazil to visit key members of the trade and host a successful pairing dinner at the Cantaloup Restaurant in Sao Paulo in conjunction with Ville Du Vin in honor of the brand’s outstanding history.
The winemaker chose Brazil to celebrate the activity because it is one of Marques de Casa Concha’s most important markets in the world.
Forty guests, including the brand’s key customers in the Brazilian market were able to taste the line’s complete portfolio and enjoy live music along with a menu especially prepared for these wines.
Marcelo later traveled to Río de Janeiro to offer sales force training for important clients of the brand and to have lunch with journalists and influencers, and finally he went to Florianópolis and meet with local bloggers and other members of the press, thereby bringing his latest brand tour to a successful close in Brazil.